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Category: Web Development

Dear Small Business Website, It’s Over

Dear Small Business Website, It’s Over

My heart was broken by a small business website recently. I thought I’d share the break up letter I wrote so that others can learn from my mistakes. Here it goes… Dear Small Business Website, I’m pretty upset that I have to do this through


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Your Small Business #1 Organic Google Rank Means Nothing

Your Small Business #1 Organic Google Rank Means Nothing

When speaking of search engine optimization (SEO) with small business, I am often amazed with how many of them have a #1 organic Google rank. It’s truly incredible. They are so excited when they discuss it and highly praise the absolutely gifted website developers for


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Buyer Personas – The Key to Small Business Website Success

Buyer Personas – The Key to Small Business Website Success

In my article “Your website sucks. Want to know why?“, I mention targeting your small business website design, navigation and content towards your identified buyer personas and to ditch all the self-promoting rhetoric because no one gives two shits about it. So what the heck


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How to Hire a Web Developer for your Small Business

How to Hire a Web Developer for your Small Business

I see small business getting screwed all the time when it comes to hiring a web developer and it really pisses me off. The most unfortunate part is that it’s often unknown to the client and when they do find out, it reflects negatively on


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Your website sucks. Want to know why?

Your website sucks. Want to know why?

Your website sucks. I’ve always been one for saying things like it is. For the most part, it’s been appreciated in business but once in awhile it’s taken a little negatively. Ah well… I figure why not just get to the point and avoid wasting


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Does your web guy or girl have you by the short and curlies?

Does your web guy or girl have you by the short and curlies?

I can’t tell you how many times I’ve been approached to work on a web project where the previous developers have put a client in a position to either be totally dependent on them or face the expense of having to rebuild their complete website


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