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Hiring a marketing consultant has long been a strategic option to increase small business exposure. Sometimes new expertise, experience and a fresh set of eyes is all that is required to put wood back on a stagnating fire. With the Internet becoming an increasingly important…
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I am exposed to the obstacles small business face everyday. I understand bootstrapping and having limited funds available. I understand not having expertise in all areas and needing to put faith in suppliers. Is being treated fairly and coming to the table with the best…
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I see small business getting screwed all the time when it comes to hiring a web developer and it really pisses me off. The most unfortunate part is that it’s often unknown to the client and when they do find out, it reflects negatively on…
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You may feel that your small business is lucky as you employ and are dependant on “the one“. He or she is the know it all, tech god genius that can make the matrix bend to their will. There is nothing this person can’t do.…
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Quite often, an IT employee is elevated to godlike status within their small business whether they qualify for it or not. This typically results when the rest of the business “know how to work a computer enough to do their job and nothing more”. What…
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Patent, trademark or copyright intellectual property protection; which one do you need? Let’s face it, ideas are easy to steal and it happens all the time. History is littered with examples of revolutionary ideas that were brought to market by liars and thieves. The question…
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